Use of Headlines for Higher Conversion Rates

This page is the CodyCross answer for the clue below from Architectural Styles, Group 1176, Puzzle 3 (Frank Lloyd Wright).

Question

Use of Headlines for Higher Conversion Rates

Answer

CLICKBAIT

Word Meaning:

CLICKBAIT — (Internet marketing, derogatory) Website content that is aimed at generating advertising revenue, especially at the expense of quality or accuracy, relying on sensationalist headlines to attract click-throughs; such headlines.

Definitions from Wiktionary.

Use of headlines for higher conversion rates Architectural Styles Answers